SP-FCB101 How to Start a Full Charge Bookkeeping Business

Marketing

If you are building a full-charge bookkeeping business, you must do marketing. This course takes you through all of the strategies to consider in starting your business!

Included - 2 free hours of coaching from the course developer


Course curriculum

    1. A message from the instructor

    2. How to use this course

    3. Do I need an Accounting Background?

    4. OPTIONAL: Personal Coaching

    5. Technical Support

    6. Business versus a Hobby

    7. A Note on Earning a Certificate

    8. How Lucrative is this Business?

    1. Module One: Obtaining Your First Clients

    2. Module One: Types of Clients

    3. Module One: To Specialize or Not Specialize?

    4. Module One: Services you will offer?

    5. Module One: Your Sales Pitch

    6. Module One: Download-Structuring the Initial Conversation

    1. Module Two: Have a Plan!

    2. Module Two: Word of Mouth

    3. Module Two: Differentiation

    4. Module Two: Download-One-Pager

    5. Module Two: Download-Rewards Program

    6. Module Two: Tangocard - Gift Cards!

    7. Module Two: Activity-Now You Try It-One Pager

    8. Module Two: Activity-Now You Try It-Rewards Program

    1. Module Three: Introduction to Referral Organizations

    2. Module Three: Business Network International (BNI)

    3. Module Three: Provisors

    4. Module Three: Other Marketing Possibilities

    1. Module Four: Intuit (QBO) as a Referral Source

    2. Module Four: Intuit (QBO) Accountant: Benefit 1 - Pro Advisor

    3. Module Four: Intuit (QBO) Accountant: Benefit 2 - Client Discounts

    1. Module Five: Why advertise?

    2. Module Five: Why is a website important?

    3. Module Five: Social Media Advertising

    4. Module Five: Podcast

    5. Module Five: Write a Book or Guide

    6. Module Five: YouTube Channel

About this course

  • 51 lessons
  • 2 hours of video content
  • Multiple price points to fit your budget

Pricing options

Choose a monthly subscription, a 1 year access option, or lifetime access!